The government have announced The Reopening High Streets Safely Fund which will help councils in England introduce a range of safety measures in a move to get people back to work and customers back to the shops.
When the scientific advice allows for the reopening of non-essential retail stores, the Reopening High Streets Safely Fund will help councils in England prepare and introduce a range of safety measures to help kick-start local economies, get people back to work and customers back to the shops.
It’s not just retail stores but the high streets themselves that will need to introduce various practical safety measures including new signs, street markings and temporary barriers – The fund is there to support this transition. This will undoubtedly help businesses to get ready for when they can begin trading safely, not only on the high streets and town/ city centres, but also in other public spaces like beachfronts and promenades.
As we’ve said in previous blogs – Communication is a key part of the transition to this ‘new normal’. This fund will enable councils to develop local marketing campaigns explaining the changes to the public. Reassuring shoppers that their high streets and other commercial areas are safe before they’ve even left their house will go a long way in building the confidence people need to get back out there.
As communicated from Downing Street, the government hope to introduce a phased reopening of non-essential retail stores from the 1st June – If the scientific advice supports it.
But even if it doesn’t happen in early June, it will be happening in the coming weeks and it’s important that retail stores are well prepared and have plans in place. High street shopping is a critical part of the economic recovery in our towns and cities. This fund will be a huge boost to support their revival.
High Streets Minister Simon Clarke MP said:
“As we begin to slowly return to normality, the re-opening of our high streets will be key to kick-starting our economic recovery. Levelling up the regions and supporting our high streets has always been central to the mission of this government.
Many businesses have already introduced creative ways of trading such as contactless collection or taking orders by instant messaging and shows that they are ready for the challenges ahead.
That’s why we are providing an extra £50 million for councils to support a range of safety measures that will help get these businesses back on track and ensure that people can enjoy their time visiting their local high street safely again.”
The money will be allocated to councils on a per capita basis and will be ready to spend from 1 June 2020. Further information can be found on the government website.
For our advice and top tips on how to ensure your retail store is Covid-19 secure and ready to reopen, check out our blog.
If you’re unsure where to begin, then take a look at how closeddoor could be your first, easy step to readying your store for safe reopening and giving your customers confidence to shop with you.
Ready to start putting things in place now? Get in touch with us today – firstname.lastname@example.org – and we can get things set up for you.